Welcome to the RGB Exchange, a project of the RGB Foundation.(2 min animated intro)
We are developing a stock exchange for non-profit organizations, to leverage market dynamics and help people channel resources to where they are most effectively used.
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The RGB Exchange is a stock exchange for non-profit organizations, where a user can invest in a non-profit organization, obtain virtual shares, and receive a social return on investment. The shares become an ongoing connection between the investor and their chosen organizations.
The RGB Exchange leverages market dynamics to provide users with a stock exchange experience, and tools for managing a "portfolio" of giving. The user experience includes impact ratings, to help donors understand the impact that a non-profit is having. Impact ratings also influence the value of virtual shares, as a feedback loop to give users a sense or return on investment.
RGB is a system for color-coding causes: red (health), green (environment) and blue (community). So in order to develop a balanced portfolio, we encourage people to invest in various "colors".
Many people respond to natural disasters, and we want to help them
learn about man-made disasters too. We want to help people discover,
celebrate and protect the environment.
Examples of green organizations include Sierra Club, the Environmental Defense Fund, and the Nature Conservancy.